Book Review: Poke the Box by Seth Godin

I've learned alot from this little book that really only does its best to drill one principle into the reader.  And that is...Poke. The. Box.

Poking the box means releasing your need to see things in terms of failing or succeeding and instead see things in terms of: "Well if I do this, what will happen?  If I do that, what will happen?"

It's with this different way of thinking that I was able to try new things, push my limits, and even start this blog.

If you have an accountability partner, a good thing to add for discussion is, "How did I poke the box today?"

Poking the box can feel a lot like "going for the no" (Go for No is another key paradigm-shifting book you need to read).  It can feel like you're putting yourself in a position to fail, like you're making a mistake, like you don't know what you're doing.  But this is the kind of world that the really amazing entrepreneurs live in.  And they make this world their friend.  They make poking the box the very key to their radical success in creating businesses and lives built on their values and their terms.

So go.  Poke the box today and keep doing it.  See where it takes you.